UIUX Curriculum
Introduction to Digital Marketing
An overview of the DM industry and possible career progressions. Getting to know, experience and familiarise oneself with the latest tools and softwares commonly used by seasoned industry experts in their work.
Principles and Techniques of Design
Deep dive into the principles of design, developing an eye for design and understanding the importance of design types and their functions. Practice designing with the tools learnt in unit 1 and apply the knowledge learnt in design concept generation.
Market Research Methodologies
Develop an understanding of the target audience, their needs and behaviors, and understand how to manage a brand to build customer loyalty and trust.
Camapign management
Apply technical knowledge to a marketing campaign, and work with real-life constraints such as limited time and budget.
Client Management
Learn how to ask the right questions to acquire knowledge to design effective campaigns for clients. Establish focused objectives to achieve KPIs with clients and colleagues.
Capstone Project
Work with a real-life client to develop a full marketing campaign to address the client’s problem statement.
Overview
Learn In-Demand Skills
Our classes are taught by leading industry practitioners who constantly iterate the curriculum based on the most relevant core skill competencies demanded by the industry.
Be Job Ready In 6 Months
Our graduates are equipped with valuable on-the-job experience to jumpstart their fulfilling careers, with 87% of Hatch graduates matched to their desired jobs.
Build A Portfolio As You Learn
Students work on problem statements given by clients, simulating real-world learning inside the classroom. Our projects-based assignments allow students to put theory into practice while populating their portfolios.
Join A Community That Cares
Students become part of a lasting community after they graduate, allowing them to tap into valuable professional and personal networks within the industry.
User Interface and User Experience (UI/UX) is the science and art of optimising a person’s interaction and experience with a product or service.
Digital Marketing Curriculum
Digital Marketing is the craft of connecting with prospective customers through marketing efforts over digital channels such as websites, social media, search engines and emails.
Introduction to Digital Marketing
An overview of the DM industry and possible career progressions. Getting to know, experience and familiarise oneself with the latest tools and softwares commonly used by seasoned industry experts in their work.
Principles and Techniques of Design
Deep dive into the principles of design, developing an eye for design and understanding the importance of design types and their functions. Practice designing with the tools learnt in unit 1 and apply the knowledge learnt in design concept generation.
Market Research Methodologies
Develop an understanding of the target audience, their needs and behaviors, and understand how to manage a brand to build customer loyalty and trust.
Camapign management
Apply technical knowledge to a marketing campaign, and work with real-life constraints such as limited time and budget.
Client Management
Learn how to ask the right questions to acquire knowledge to design effective campaigns for clients. Establish focused objectives to achieve KPIs with clients and colleagues.
Capstone Project
Work with a real-life client to develop a full marketing campaign to address the client’s problem statement.
​Meet your Trainers
Our trainers are industry practitioners who come in to teach their respective area of specialisation.
Bella Khaja
Social Media, Campaign Management, SMEs
Bella is the Founder and Director of Nimble Marketing Consultancy. As a seasoned practitioner of all-things social media, she works with numerous business owners to spearhead and execute their brand and marketing strategies.
Jeremiah Lim
UI Design, WordPress, Photography
Jeremiah is the founder of UNGRUMP where he helps SMEs (especially those in the F&B and music industry) scale by adopting efficient marketing and web design practices. His notable clients include Tongue Tip Lanzhou Beef Noodles and Fitness First.
Hear From Our Graduates
By focusing on individual development, we help learners tap into their unique abilities. Our graduates now thrive in a range of digital and design positions in the industry.
Hatch is unlike many course providers who have a fixed and rigid curriculum with little leeway in helping their students learn the most. Hatch team is extremely involved with the students to the extent that they are checking in on the students and staying up to date with them on a weekly basis.
Kendrick Chuah
Digital Marketing Immersive
Career Support
We are here to support you at every step of the way
In your journey with us, you will be supported by an excusive network of industry connections and a strong cast of mentors who can provide you with the essential career advice.
If you’re still unsure about the next step to take, reach out to our career coaches who will work together with you in unpacking your needs and motivations.
Course Date
Financial Support
As a Business For Good, we offer financial assistance to students who need them.
As of April 2020, we have also extended the financial assistance scheme to those whose employment have been affected by the COVID-19 pandemic. We also provide an interest free installment plan for students.
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Speak with our programs team to find out more about financing options.
FAQ
Introduction to Digital Marketing
An overview of the DM industry and possible career progressions. Getting to know, experience and familiarise oneself with the latest tools and softwares commonly used by seasoned industry experts in their work.
Principles and Techniques of Design
Deep dive into the principles of design, developing an eye for design and understanding the importance of design types and their functions. Practice designing with the tools learnt in unit 1 and apply the knowledge learnt in design concept generation.
Market Research Methodologies
Develop an understanding of the target audience, their needs and behaviors, and understand how to manage a brand to build customer loyalty and trust.
Camapign management
Apply technical knowledge to a marketing campaign, and work with real-life constraints such as limited time and budget.
Client Management
Learn how to ask the right questions to acquire knowledge to design effective campaigns for clients. Establish focused objectives to achieve KPIs with clients and colleagues.
Capstone Project
Work with a real-life client to develop a full marketing campaign to address the client’s problem statement.
All ready to kickstart your digital career? Interested to find out more? Reach out to us today!